Understanding Player Value in the NIL Era
Serving Schools, Collectives, Conferences, Brands and Businesses
About Total Player Value
Our Expertise
We are a data, strategy and insights company helping schools, conferences and brands understand college player value in the Name, Image and Likeness era. We aggregate unprecedented data combined with AI and analytics to monitor college player value and help our customers plan, manage and execute in an evolving marketplace.
NEW: Social Media Report
Did you know that more than 80 percent of all NIL activity centers on social media? Do you have the tools to monitor and help your student-athletes understand and utilize their social platforms?
TPV has the only college athlete-focused data set which monitors social media content and audience metrics. With its partnership with HypeAuditor, TPV provides customers with valuable data and insights.
Partners use this data to educate and inform athletes while creating marketing programs that return an ROI using data to explain the value of student-athlete marketing.
Our Approach
We are driven to provide our customers with not only quality data and benchmarking, but also provide strategy consulting and confidential customer analysis for schools, conferences and brands to navigate the NIL era of collegiate athletics.